DO “This is Important”

“This is important!” This is exactly what do we say when we have something important to tell someone.

But you know what makes something really important to people: When we “DO” this is important.

I once knew a very busy CIO who was trying to lead a change to a new technology. She said it was important. Then she DID it was important. She took train-the-trainer lessons and became a trainer. When people saw that she was DOING “this is important,” they knew, they internalized that THIS…IS…IMPORTANT.

LEARN HOW TO COMMUNICATE IMPORTANCE AS A LEADER: Check out The Leadership Mindset Master Class! Get the introduction now for free:

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